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Promote: The media, social media and networking

The media, social media and networking at ECU

ECU provides a variety of support and advice services to assist researchers in engagement and promotion through social media as well as the mainstream media. Staff at ECU should be personally accountable for any statements made in the media, and ensuring that they do not breach copyright confidentiality, privacy or other agreements.

 

Social media support

Brand and marketing has experience with promotions via a variety of channels, and the Digital Marketing, Experience and Analytics team is able to provide advice on ECU's social media policy and how it might apply to you. The team also has responsibility for managing ECU's approved social media presences, and the process of endorsing any new channels, the process of requesting approval for a new ECU social media presence is available on the social media advice page. ECU's approved channels are a fantastic way of networking by following them through your own accounts on the relevant platform, you may also like to contact the channel in order to provide content and broadcast your message, you may use the social media content request form in order to submit suggested content. Other useful requests to have promotions and content shared by the approved channels include the YouTube requests form, for sharing videos that may be of interest to prospective students and the community, and the social media call for research participants request form this is a paid service offered by the university.

 

Communicating with the media

The corporate relations team is the main point of support for dealings with the media, and for official responses and media releases. They are able to provide a variety of assistance in communicating with the media, including training, preparing press releases, and crisis communication.The ECU media policy which outlines your responsibilities, and outlines the different levels of comment and how to direct media requests for university comment, as these may only be addressed by a designated spokesperson.

 

Professional development at ECU

ECU provides a wide range of researcher professional development training, information and support to assist you to develop as a researcher, no matter your experience level. The Researcher Professional Development Framework has been developed as an evidence based approach to researcher development and capacity building. Using the framework researchers are able to locate resources, workshops, online materials and mentoring to assist in planning their professional development needs across each of the framework's four domains. The Impact and Engagement domain brings together resources internal and external to ECU relevant to this topic, including making the most of online accounts professionally, and sharing your work and expertise to a non academic audience.

 

Library training and support

The ECU Library- Research Services team developed and maintains this guide for our researchers at ECU, we also run a range of training sessions each semester, and work with our publisher partners to promote events. To see a listing of upcoming events please visit our Workshops for Researchers guide. We are also able to offer consult sessions for individual support and tailor workshops to the needs of ECU schools, research groups or other targeted audiences and present in online, hybrid or in person formats. Please use the contact us button to get in touch. Our on demand workshops are pre -recorded sessions available at your convenience, a selection can be found below.

     Reach a wider audience with Research Online

Highlights the benefits of making research outputs openly accessible in ECU’s repository. How Research Online can help increase readership and impact as well as fulfill funder requirements. Creative commons licenses, journal copyright agreements and author’s accepted manuscripts explained.

 

     Managing Your Online and Social Media Presence

Academic identifiers and tools can help to boost your reach and visibility. Learn to use social media to network, and how to publish for a broader audience to increase engagement with your research.

Social Media- Developing a plan

Developing a plan to best manage social media for the promotion of your research and forming networks within the research community. The social media planning template can be located here.

Social media- Where to start?

There are a range of social media platforms that are used by researchers, each has it's own benefit and uses. If you are new to social media, or looking to expand into other platforms it can feel overwhelming as an already busy researcher to choose a platform and to get the most out of what each offers. Many researchers use a combination of these platforms to meet their aims, social media accounts allow you to create your own space to discuss your work and connect with others in a way you control. Below is a brief summary of some of the platforms used by researchers and why you might consider using them.


Facebook

Pages and groups are useful ways to promote your research to users and to create and join groups related to your interests. Groups and pages enable you to have a presence that is linked to your personal account but kept distinct, always check your settings as care needs to be taken to ensure you are operating within your comfort level and professionally. There is often some commingling of the professional and personal on Facebook, and you may find your feed is a mix of the personal and professional especially with those you have friended or followed. Using groups and pages means you can go directly to the content that interests you rather then scrolling through a feed, you can also set up notifications for when posts are made.

Events are another feature that makes it easy to promote and share your events, be they community talks, live performance or a gallery show, these can be posted on Facebook or on other platforms making it easy for others to share. Facebook has a slightly older demographic then other social media platforms like Instagram, as such you will tend to get more engagement on posts if they are made in the early evening when people are off work. For some guidelines on using Facebook for promotion of your research check out the Wiley 5 Tips for Promoting Your Research Through Facebook which looks at privacy settings, scheduling content and making use of groups.


Twitter

Twitter is becoming increasingly popular with researchers in all disciplines, often described as a micro blogging platform it enables you to connect with other researchers as well as the general public. Follow researchers, publishers and groups of interest to curate your feed and keep up to date, and make use of hashtags to find and target your community. The Nature Index blog article 10 tips for tweeting research has advice including how to make the most of hashtags, finding a community that meets your goals.


ResearchGate

A social media site with a focused user base of the research community rather then the general community. Many researchers use this platform to promote themselves and their research and network with others in their field, doing so should be done with some caution however as ResearchGate is a private company. Many publishers do not allow the uploading of a manuscript to ResearchGate, even if they allow its inclusion on an institutional repository, such as Research Online here at ECU or other platforms, ensure you read your copyright or publisher agreement carefully to ensure you are not breaching it. Awareness of the nature of private companies is also important, ResearchGate wants to turn a profit, and like many social media sites you are the product, with targeted advertising and membership there is also the possibility that the platform will be sold along with the data and documents you have uploaded to the site.


Academia.edu

Despite the .edu suffix this is another private company focused on social networking for researchers, Academia.edu leans towards more of a humanities researcher demographic. For scholars in the humanities Humanities Commons exists as a nonprofit alternative that is fully open access and open source with full featured accounts free for all users. In the case of Academia.edu there are various paid tiers of account and services on offer, with some of these coming under scrutiny. The ability to pay to see the identity of who has accessed their work, raising concerns around the selling of users data in this way. As with any time you wish to upload or share your published work you should ensure that you are doing so in a way that is consistent with your signed publishing agreement.


Instagram

Instagram is a platform that many academics may not consider for promotion, however Instagram has a higher engagement rate per post then other social media platforms. Recent benchmarking across Twitter, Facebook and Instagram is available on the Rival IQ site, which includes the suggestion to diversify your hashtags across platforms, as users are often interested in different things. Don't feel as if you need to be an expert photographer or that every image needs to be perfectly edited and polished, Instagram does have built in filters to make it easier, but they are not compulsory and many users are looking for a more authentic profile. The Social Academic has a guide on Instagram for academics, that looks at ideas for posts and creating an effective post.


LinkedIn

LinkedIn has a different audience that interact with content that may not gain traction on other platforms, longer posts and are likely to garner higher levels of engagement. Unlike other platforms even posts that are fully texted based and outline the importance and relevance of your work are often popular, ensure you are making use of hashtags to . A more corporate and industry related user base provides the opportunity to reach that audience and communicate your research, whilst Linked in is often thought of as being for employment academics need to be aware that their research is the main content that employers will be looking at. To make the best first impression on LinkedIn your profile image should be clear and show your face, and your headline should be specific and make the most of the 120 characters, these are the two pieces of information that people are guaranteed to see when you message them, send a request or appear in search results.


Mendeley

Owned by Elsevier, ECU staff and students have access to the institutional edition, which provides you with 100GB of personal storage and the ability to have unlimited private groups, you will also be added to the ECU page when you sign up. Offering both web and desktop options, Mendeley is both a reference manager and social media platform for researchers. Create or join groups to share research and find collaborators to discuss and annotate documents, search to find groups and researchers of interest to you and find to research. Private groups enable you to share the full text so that all members are using the same version.


YouTube

Check with your publisher, institution or research group if they create and upload author interviews to their YouTube channel, these are popular among the public, and can generate interest in your work especially if you are able to be engaging and interesting. Whilst these are usually undertaken for books they can also be done for other outputs, connect with content creators and channels related to your research area to see if they would be interested in collaborating. 

Do's and dont's of social media, controversial research and online safety

Best practice social media

Your work as a researcher and the projects you are involved in are likely to change overtime, profiles and websites are prone to being created and then left to be updated "when I have time" or do not show the full picture of your research and academic activities. Social media provides a way to keep your network, potential collaborators, employers and the public informed of any updates and developments as they happen, the flexibility and timeliness of social media is one of its strengths with the ability to easily disseminate information about publications, findings and news.

  • Always be professional and respectful, even if you disagree or feel that someone is being rude it is important to be the bigger person. Remember that everything you post can be seen by others and potentially will be seen by employers or those you want to collaborate with
  • Consider what tone and focus you will have, depending on the platform and your audience you may choose to be more formal or informal. Ensure that you are consistent with your tone and style on a platform as your audience will be following you at least partially for this reason, and don't try to force a style that is against your nature. If you are a very formal and introverted person trying to be informal and chatty can come across as forced and inauthentic, you are who you are and you will find an audience who appreciates your tone.
  • Be involved and join in you might answer and ask questions, make posts, like follow and share others posts, and send private messages. You can interact in ways you feel comfortable with, it a debate or argument occurs don't feel like you have to weigh in if you don't wish to.
  • Avoid using jargon and long winded posts, think about who your audience is and what they both need and want to know.
  • Post often, pages with regular content are more likely to get engagement and a following, you can prepare posts in advance for when you are busy.
  • Be aware of your academic integrity at all times, just because social media is more accessible to a wider audience doesn't mean that you shouldn't abide by appropriate standards.
  • Be careful of copyright of what you post, this includes images and figures that have been produced by someone else and also your own published work as in many cases you will have signed an author agreement and the publisher will own the copyright. You should always check what are allowable uses of your work, including where and how you can share it.

 

Online safety and security

No matter who you are there are some basic cybersecurity measures that everyone should take to protect themselves and their identity online. As a general rule it is a good idea to regularly check your online accounts to make sure all the security and privacy settings are set up and working how you prefer, as platforms will on occasion change how the settings work. The Australian Government Australian Cyber Security Center guide on identity theft is a simple outline of what information is of interest to steal, how to protect that information and what to do if you think your identity might have been stolen including how to report cybercrime. For a more in depth guide the Attorney-General’s Department of Australia publishes the Protecting Your Identity: What Everyone Needs to Know booklet, which includes Australian relevant resources and information as well as case studies.

 

Protecting yourself from online harassment

Most of the time when things go wrong online it is very minor, negative reactions this might include loosing a few followers, receiving an email privately telling you that the person disagrees, or a constructive but negative response in a public online space. As the ability for experts to be engaged in the public discourse around their research topic increases through online interactions and social media they are increasingly at risk of drawing scrutiny towards themselves and their research, on occasions this may cross the line into harassment when it is no longer constructive criticism or harmless such and shifts towards being persistent, harmful or insulting. Often these subjects are not seen as being controversial within the researchers own field or more broadly in the academic community, and this can lead to surprises when the researcher experiences backlash. These topics are often those that are prone to misinformation or misleading facts promoted by those who wish to push their own agenda, it is of vital social importance for experts to discuss and correct misinformation and build trust with the public. It is worth noting that whilst being aware of how to protect yourself is useful most researchers will not experience online harassment, and in cases where they do it is usually short lived, involving a limited number of people and only in online spaces. In rare cases speaking out on these topics can lead to more severe and targeted harassment, which may involve "doxing" or revealing information about the researchers identity, grouping together to form a brigand to harass or bully, disseminating photos that may be real or created of a personal nature, or occasionally spilling over into the real world leading to false deliveries to the individuals home, or on the more extreme end  "swatting" which is the false reporting of the individual to emergency services leading to them being called to the individuals home. For more in depth information including best practice to protect yourself, support others and what to do if you are harassed the Data Society resource "Best Practices for Conducting Risky Research and Protecting Yourself from Online Harassment" is a fantastic guide and includes how to educate those around you about possible issues, making use of security settings and block lists, and taking protecting your privacy proactively.

 There are ways take to protect yourself  when you speak out about potentially controversial topics, some steps you may consider taking:

  • Before beginning a project that involves potentially controversial subjects discuss potential risks with other experienced researchers build your network on and off line, the support that is provided by other researchers can be vital in proactively diverting harassment through providing advice and backing up your views online.
  • Weigh up the benefit of various strategies versus the risk and cost of doing so. You may consider requesting to have your contact information removed from institutional websites, and explain to family and friends the potential risk and ask that they not share details about you.
  • Be aware of how your accounts are connected and how you may be identified, consider using an alias email that can redirect to your preferred email and set up 2 factor identification with secure passwords.
  • Rarely does online harassment spill into the real world, much of the time it is short lived before the perpetrators move on to a new target. If you feel unsafe reach out to counseling services and campus security to work out strategies to protect yourself. It can be a confronting experience and it is OK to take a break from the internet, move on to different projects or reach out for assistance. Remember you can choose who to engage with online and make use of block or ignore functions, your mental and physical safety needs to be a priority.

There are guides to help you in locking down your online identity and increase security, C.O.A.C.H - Crash Override's Automated Cybersecurity Helper is a step by step wizard designed to walk you through the process in an easy to follow manner, for an in depth guide on how to protect yourself online and what to do if you do become a target for online harassment, Speak Up & Stay Safe(r) has detailed advice from activists and authors who have experience being targeted online.

Building and developing networks

What is networking, and why should you network?

Networking is a term that is used in different contexts and depending on who you ask you might be met with both a range of explanations, at its core however networking is building relationships between people but also organisations, groups and industry, in order to make connections. This could be through organised networking events, online spaces or even informal networking which might be as simple as having a chat over coffee in the staff room. Some organised networking events may have a target of a particular audience such as higher degree by research students, researchers from a particular area, members of the community or industry interested in a particular topic, or a group of individuals interested in a shared goal such as improving public speaking skills. So much of life and whether you fail or succeed in a goal hinges on knowing the right person to ask a question of when something is urgent, or having done work for an organisation that is now being consulted about a government policy in an area you are passionate about. Often networking is reduced to providing an advantage when applying for jobs but there are many other reasons. "A guide to authentic networking" by Brian Wang provides a summary of benefits of networking in any industry and practical advice on how to go about it. Due to the nature of research and academia there are some benefits to networking  that are unique, these include:

  • Increasing citations of your work through promotion and building trust in your network.
  • Facilitating your research getting to a wider audience and having an impact outside of academia. This might include communicating with community groups, journalists, policy makers, and people involved in creating podcasts, videos and blogs.
  • Locating collaborators for research projects.
  • Finding researchers whose work is of interest, including datasets and other outputs available for reuse

If you are unsure on how to start networking there is support provided at ECU, the Researcher Professional Development Framework Networking competency page has information on training and resources as well as current networking opportunities. There are also numerous networks, committees and groups at ECU that you may be interested in joining, a selection of these includes:

  • ECU’s ALLY Network- You do not need to be a member of the LGBTIQ community to be an ALLY, just have a commitment to inclusion. Members complete a training program and are listed by the network, they are encouraged to help make ECU a supportive and safe environment for everyone.
  • Early and Mid-Career Researcher Network (EMCRN)- Open to all research active staff at ECU the network aims to provide events and discussions that help to build a strong and supportive research culture.

  • Young Alumni Network (YAN)- If you have graduated with an ECU degree in the last 10 years, or are under the age of 35 the YAN aims to support the transition into life after university through events, training and socialising.

  • SOAR Centre- A free peer-to-peer service open to HDRs offering advice, training and support for research skills and developing your career. Consider attending SOAR sessions to meet other researchers, or applying to become an adviser yourself to be paid while gaining experience in the role.

  • Research competitions- including Three Minute Thesis, Fame lab, and Fresh Science. Enable you to get your research out there, meet other researchers, and learn communication skills, with some of these programs offering perks such as Fresh Science providing winners with media and public speaking training.

 

Social media networks

Building networks on social media can take time, and is very much a give and take as the more you follow, interact and share with others the more likely you are to have them reciprocate. Social media is social after all, so strike up conversations or provide additional information to posts, answer questions and ask for help and advice yourself as people are more likely to respond if they feel you are open to them doing so.

Hashtags are a fantastic tool utilised by many platforms similar to keywords they enable yourself and others to find and follow topics of interest. To get an idea of what hashtags to use or follow look at what others in your field are using, those that publishers or research groups use in their promotions or check your network to see what they follow. For general hashtags that aren't specific to a research field the blog post 53 hashtags for academia to expand your academic network on Twitter offers suggestions along with a summary of the types of posts that make use of them. When using hashtags on your own posts ensure you are not using jargon and that they would be something that a non expert might use to search for that content, ideally each post should have a few well targeted hashtags and avoid using an excessive number. Most conferences now have a hashtag and it is common for attendees to use these when posting about the conference or live tweeting during it, this provides a few benefits it means you can find other attendees to follow, read any thoughts about your presentations and by using this hashtag when discussing the conference others can find you. If you are a woman in STEM consider creating a profile on the Australian Academy of Science STEM women page, other profiles are helpful to locate women in your field who may be interested in collaborating, or presenting at conferences and other events, you can also find links in the profile to the individuals social media accounts and use these to start building your online networks.

 

ORCiD, Author identifiers and other profiles

Make use of the tools available to you to further the reach of your research and to build your visibility, use of various platforms and profiles means that you have access to a wider audience as each service will have its own target user-base and demographic. To make it easy for others to locate you and to verify that an account is yours, ensure your biographical information is up to date and consistent across platforms including a clear and recent photograph. Your employment and current research projects should be listed, an outdated profile can make it look like you are not active in research. Link back and forth between profiles and author identifiers including links to staff pages and social media, when building your network you want to make the process of finding you as easy as possible. For information on setting up and maintaining author identifiers including ORCiD please go to the ECU Library guide ORCiD and other researcher IDs, the library also offers support in the form of regular workshops and individual training if you require any assistance please contact us at any time using the contact us button on this page.

 

Face-to-face networking

Many people struggle with networking face-to-face, as they find striking up a conversation with a stranger can be difficult, especially for those who are more introverted or not confident in their own abilities and knowledge. Whilst you cant flip a switch and turn into a social butterfly, the Harvard Business Review article "Learn to Love Networking" outlines some strategies to help develop a different outlook and build motivation for networking. One of the largest hurdles faced by those networking is a feeling that they are being inauthentic and the relationships that they are building are largely superficial and selfish. Some strategies that may be useful to develop stronger more authentic networks and to feel more confident doing so are summarised below:

  • Connections are more easily formed when you are undertaking a task or meaningful activity, when networking attempt to find a common interest that could lead to a alignment of goals and a collaboration. Show don't tell when it comes to demonstrating the quality of your work, networking can feel more truthful when a collaboration or relationship is formed this way as both parties already know how the other works. Try looking at potential collaborators social media, or talk to shared contacts to find out more about them, using this technique can also provide some ideas for opening dialog. 
  • Networking is largely social and involves give and take, rather then approaching situations wondering of what value you can gain, consider about what value you could provide. Mentoring, sharing knowledge, and skills can all lead to building trust and reputation in the research community, many people feel more comfortable and confident networking when they are approaching it from an altruistic perspective.
  • You may like to consider joining a networking group, these can be formal or informal and take many different forms including writing, peer review and discussion groups, social media and online pages, mailing lists, committees, communities of practice and advisory groups. The Research Whisperer blog has a guide "How do you start a research network?" by Tseen Khoo gives advice on what steps to take if you find yourself in a situation where the type of group you would be interested in being involved in doesn't exist. Being involved in a networking group builds not just your personal network but your skill set in coordinating and communicating.

Interacting with the media

Have you been contacted by a journalist for comment? Or maybe seeking extra participants for your research? The corporate relations team is the main point of support for dealings with the media, it can be useful to let the team know that you are interacting with the media as they are able to assist with providing background information about the journalist and their media outlet, advice on giving interviews and arrange car parking and escort on campus.

 

Researchers are often concerned about loosing control of the narrative of their research, or their research being incorrectly reported. The Nature Feature "On the Record" provides solid advice from researchers who have had interactions with the media. It is suggested that researchers prepare for their interview by asking the journalist what their angle to the story is, whilst you will generally not be provided with a list of questions before hand as it is generally preferred that your answers are more organic, this can assist you to prepare a few short statements that get to the core of you research without jargon to help guide the conversation to include important points.  For even more in depth guidance through the whole process of media interactions the "Sense About Science Media Guide for Scientists" provides advice collated from interviewing 218 science journalists, with a section on preparing for the interview, what to expect during and after the interview. For an Australian perspective, ECU’s partner the Australian Science Media Centre, has developed a guide for researchers wanting to use the media or social media to raise their profile see Science Media Savvy for more information.

 

The Conversation

Another option to have your research promoted in a journalistic style and still maintain full control of the article is to write for The Conversation. The Conversation is a completely independent news and opinion source that publishes direct from experts and the research community to a public audience. Working alongside universities and expert researchers the team of professional editors aim to make research accessible to the general public. ECU researchers are recognised for their contribution to The Conversation by ECU for their efforts in communicating their research to the community, all articles written by our researchers are available to read on the ECU Conversation page.

Communicating your research to any audience

Many researchers have little experience communicating their research to a non-expert audience, and may struggle initially with creating an interesting message that their audience can be both informed and engaged by. Being able to communicate your research and get your message across to any audience is essential to building your brand, the main goal of research is to develop positive change for society. The Researcher Academy from Elsevier offers a series of modules on ensuring visibility the session Seven strategies for scientists to communicate their research and create a brand offers advice on how to get your research to stand out and what tools can help with this. As with all communication it is not a simple matter of announcing what you think people should know, it is a two way street where you need to understand what your audience is interested in, and meet them half way by showing them that your message aligns with their interest. People are all different and no audience will be exactly the same, each individual will have their own motivation for listening to you, their own interests and their own background knowledge. One thing that they will have in common is that they do not want to be lectured, successful communicators are able to make their presentation or writing engaging and entertaining to their audience, and discuss complex issues and concepts in an accessible manner. 

 

Getting started- crafting your message

Many researchers create a practiced statement of a few sentences that sums up their message this is sometimes called an elevator pitch or elevator speech. The idea being that if you were in an elevator with a policy maker, funder or employer what would you say in that 30 seconds? The AGU has a fantastic guide to creating and using elevator pitches to communicate your research. Creating a statement that you have prepared means that you are always ready to answer "So what is it exactly that you do?" and make the most of opportunities. A brief statement can always be expanded upon but ensures that they you are addressing the most important points no matter how nervous or put on the spot you are. You may not have a lot of time to both get your audiences interest and attention as well as inform them. There are many techniques that can be used to distill your message a very simple start is to create a one sentence headline, headlines are designed to grab attention and intrigue, if your research was a news article what would the headline say? The structure of Aristotle’s classical argument can also be adapted for communicating your research. The 5 strategies follow a series which you can use as a frame work- the aim being to get your audiences attention, inform and educate, and to leave them feeling as if they are taking away a valuable message they feel confident in their understanding of and that can make use of:

1.Introduce the problem or issue (hook)
2.Demonstrate why this is a problem or why something needs to be done (background)
3.Address any opposing ideas and show a solution (take your stance and make your claim)
4.Show the proof that your ideas are correct (support)
5.Conclude and summarise your argument (call for action)
 
No matter the technique you choose to use the key part is to make a start, communication is a skill like any other and it takes time and practice to hone the craft and do so effectively. Some quick points for ensuring your research is able to be understood by any audience:
  • Avoid jargon and technical terms your audience is unlikely to understand, stick with language that your audience is familiar with.
  • Questions such as "What do I want my audience to understand and why?" or "What questions might my audience have about this?" can help you work out what information to include and what to leave out.
  • If you are unsure try to gauge your audiences understanding of a particular topic, use simple questions such as "have you heard of X", or by watching body language, and reading feedback.
  • If you are communicating in a way that limits your ability to get immediate feed back, such as a recorded interview or a written blog post try and get feedback prior by asking someone who is similar to your audience, or from outside your field. You should also take on board any feedback you receive afterward so you can further develop your skill set.
  • Communication can be both narrative and visual, make the most of the medium you are communicating through to interest you audience.
  • Avoid TMI! get to "The good stuff" this is your opportunity to get right to the core of what your research is and what value it has. This can be a difficult change to make as it is the inverse of a journal article or conference presentation where you start with the background and slowly build the evidence to the conclusion, communicating to other audiences involves starting with the punch line.

 

Lay summaries

The ability to write lay summaries, sometimes known as a plain language abstract are short and concise summaries that has been written in a jargon free, plain language manner that can be understood by the general public or a non expert. Writing a lay summary can allow you to communicate the big picture of your research without getting lost in the fine detail, and provide important context and story to why your research matters. Many journals and grant applications require one as part of the publication process, as this allows for ease in promoting the article on social media or in the case where the journal also has an audience of practitioners such as teachers or medical professionals who do not have a research background but still need to keep pace with current research. The Wiley how guide how to write a lay summary for your research gives advice on writing but also provides a a publishers perspective the infographic below has some tips. Having a summary written in accessible language can assist with your own promotions of yourself and your work through social media and other networks,they may also be provided to communications teams or journalists who are non-experts in your field but able to make use of their own networks and skills.

 

 

 

 

     The Wiley Lay summaries info-graphic, available at: https://www.wiley.com/network/researchers/preparing-your-article/how-to-write-a-lay-summary-for-your-research


ECU Library on demand training

    Use your data to create visulisations 2021

Researchers often need to create engaging visualisation of their data for a variety of purposes, and for a range of audiences. Learn how to effectively create visualisations to inform and interest your audiences.

Visualisations and infographics for presentations 2020

A recording of a live session, covering an overview of tools to use to create infographics and the dos and do-nots of displaying your research in a clear interesting way for a variety of audience.

 

     Developing your Publishing Strategy

Map out the various publications and outputs resulting from your research project, including information about traditional and non-traditional outputs and choice of audience. The Who, What, When, Where, Why of publishing during the research lifecycle. The publication planner templates can be located here.